2024 · Design + engineering
Alcoline
Online alcohol shop — designed and built end-to-end
Context
E-commerce site for an online alcohol retailer — multi-category catalogue (beer, spirits, soft drinks), product listings, checkout flow, terms and privacy. Brand and product shipped together — every visible thing here is original.
Task
Make browsing and adding to the cart feel as quick as walking the aisles. Invent the whole identity — logotype, palette, custom icon set, category banners — and stitch it into a single-page app that keeps the basket warm across every navigation.
Engineered
Whole identity from a blank canvas: logotype, palette, typography, custom-drawn icon set (cart, navigation, category markers), category banners and the rhythm of the product cards. And the React 18 SPA underneath it all — React Router for client-side navigation, persistent cart state across views, Slick + Embla carousels for category showcases, responsive product grid, drawer-style cart with add/remove flow. Every visual element original; every interaction hand-crafted.
