2023 · Design + engineering
Vikmotors
Turnkey car imports from Germany
Context
Premium automotive dealer specialising in turnkey imports of cars from Germany — search, inspection, paperwork, delivery, post-sale support. The brand and the site shipped together: every visible thing here was made from a blank canvas.
Task
Earn trust from a single scroll. Invent a full identity — without templates, without an off-the-shelf brand — and shape it into a site that feels confident, cinematic and quietly different from typical automotive marketing.
Engineered
Whole identity built end-to-end: logo, palette, typography, the line that travels along the page as you scroll, the social-media icons drawn from scratch so they could be animated, the hover-state choreography, the hero video assembled from free footage and cut to the rhythm of the brand. And the production site itself underneath it all — markup, CSS, JavaScript. Every visual element original; every transition hand-crafted.
